Sarah Coventry 1960s Moonflower Silvertone Brooch Earrings Set

• Clip-on earrings: 1.55"
• Brooch: 2.88"
• Signed on back of brooch and both earrings
• Roll-over clasp
• Faux Pearl Centers
• 1960's
• Silver tone
Sarah Coventry was a popular costume jewelry brand established in 1949 by Charles H. Stuart, named after his granddaughter, Sarah Coventry Beale. The company was known for its direct sales model, using home parties to showcase and sell jewelry. The brand gained popularity in the mid-20th century, especially during the 1950s and 60s, and became a household name through home parties and strategic marketing. By the early 1980s, sales began to decline as social and labor market norms shifted, making it harder to recruit women into the sales force. The company eventually ceased operations in 1984.

in good, vintage, preloved, and wearable condition.